Assistants are becoming how people find and book things. When one books a table, orders dinner or picks a hairdresser, it takes whatever path works, and today that usually means a marketplace. Not because you chose it, but because most business websites are invisible to agents. See where yours stands in under a minute.
Free, no sign-up. Nine requests to your site, once. We never submit forms or place orders.
And the margin. A booking or order on your own site carries no commission and the relationship stays yours.
Real availability, the real menu, the real price. Not a copy on someone else's page.
A site an agent can read and act on is the shortest path. Agents prefer the shortest path.
Marketplaces are fine when you choose them. This is about making sure you can also be found without one. Why we built this.
Do robots.txt and the server let AI crawlers in? Is there text without JavaScript?
Structured data for the business, hours, address and phone, and a menu or price list an agent can parse.
Can an agent reach the booking or ordering step on your own site, not a marketplace?
When people ask ChatGPT, Claude, Gemini or Perplexity about you, do they get your site or a marketplace?
Plus a readiness level on Cloudflare's agent standards, and plain-language fixes for whatever is missing. The full method.
Every business of a kind in a city with its own website, from OpenStreetMap, gets the same nine-request scan.
Four assistants are asked for the website, how to order and how to book, and we record where they send people.
A browser agent attempts to book and to order on a sample of sites and stops before anything is submitted.
A leaderboard, the dataset and the method, with a free rescan and a dispute form on every business page.
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The Direct Index is built by Antonio Curado, an engineer in Lisbon. It takes no money from marketplaces, never sells placement, and publishes its methodology and its data. Our own site passes every agent standard it checks for.